August 01, 2019 in

How hotels can drive revenue and improve employee safety with indoor location

Hotel groups must innovate to remain competitive. Online Travel Agencies (OTAs) charge 15-25% commission on bookings made via their websites and withhold valuable customer information from hotels....

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July 10, 2019 in

Thomas Alt, former Apple Director & Entrepreneur, Joins Pointr Advisory Board

The appointment comes as Pointr accelerates growth, reaching 1.5 billion people every year with its location tech platform  London, 11 July 2019 - Thomas Alt, an experienced entrepreneur and...

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June 28, 2019 in tech

WiFi or Beacons for indoor location?

We weigh the pros and cons of WiFi & Beacon technology for location-based services, proximity marketing & location analytics The benefits of installing Bluetooth® Beacons in your venue...

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June 18, 2019 in augmented reality, tech

Why Your Business Needs an Augmented Reality Strategy

Create a great customer experience and boost sales with AR Practical ways AR can be used in businesses today What makes for a successful AR experience? Two years after the phenomenal...

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June 17, 2019 in airport analytics

Why Analytics Is Taking off at Smart Airports

Passenger numbers are continuing to soar as smart airports take off.

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June 11, 2019 in retail

The Advantages of Using Big Data Analytics in the Retail Industry

Today’s retail environment is more competitive than ever.Buyers are comparing prices within seconds, researching your brand within minutes, and posting reviews that have the potential to cause a...

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June 11, 2019 in retail, tech

How In-store Analytics Provides Effective Guidelines to Optimize Staff Allocation and Scheduling

Indoor navigation technologies bring significant operations use cases for the retailing industry. It is known that e-commerce companies such as ASOS and Amazon have the channels that collect and...

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June 11, 2019 in retail

Retail Marketing Strategy in 2017 – Innovations and Trends

2017 is set to be a pivotal year for retail. With e-commerce, social media, and changing buyer behavior, retailers were in a state of flux during 2016. While 2017 still holds some uncertainty, we...

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June 11, 2019 in tech

The movement that will disrupt the rail industry.

Last Friday (4th March 2016) was the launch of the HackTrain Accelerator – a programme dedicated to driving innovation within the railway industry through the introduction of new technologies.

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June 11, 2019 in retail

Pointr’s Industry Insights: Innovation Trends in Retail with Cate Trotter

Our chief marketing officer Axel has recently interviewed Cate Trotter, who is the head of trends at Insider Trends. Cate has vast experience in retailing and advising big brands such as Lego,...

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